First publication on the newly developed Gender Stereotypes Picture Book

stereotypeMothers’ and fathers’ gender talk was examined in 304 families with two children aged 2 and 4 years old, using the newly developed Gender Stereotypes Picture Book. Parental implicit gender stereotypes were assessed with the action inference paradigm.

The picture book elicited different forms of gender talk, including use of gender labels, evaluative comments related to gender, and comments about gender stereotypes. Mothers used positive evaluative comments more than fathers to convey messages about gender, but fathers made more comments confirming gender stereotypes than mothers. Fathers with two boys were more inclined to emphasize appropriate male behavior in their gender talk than fathers in other family types.

Endendijk, J.J., Groeneveld, M.G., Mesman, J., Van der Pol, L.D., Van Berkel, S.R., Hallers-Haalboom, E.T., & Bakermans-Kranenburg, M.J. (2014). Boys don’t play with dolls: Mothers’ and fathers’ gender talk during picture book reading. Parenting: Science and Practice, 14, 141-161.